Nothing is more evocative of time and place than scent. The right fragrance can complement any outfit. Fashion-savvy women should be sure to choose great fragrances for every occasion. Remember that the right perfume can make a positive first impression on friends, family members, and business associates.
It’s the thing to finishes off your outfit, even if it’s a T-shirt and your favourite jeans! It can be a delicious whisper that reminds people “I’m here”. Make sure your signature scent is saying what you want it to.
Applying it correctly is just as important as picking the right scent.
Find the right perfume
This is the first and the most important step. One should not opt for a perfume just because it is a designer one. Always ensure that the bottom notes and the top notes of the perfume are amazing. For finding out whether the bottom notes are as per your taste, a little perfume can be sprayed at the back of the wrist. After 20 minutes or so, try smelling the perfume again.
Spraying in a cloud in front of you and then walking through the scent mist to get just the right amount is a technique which began by the launch of Aromatics Elixir by Clinique in 1971. This method was especially divised to cater for the bombastic blast of this superperfume and was then transfered through all of the Lauder Group companies.
It is rather wasteful so best used for anything that has a projection and trail as big as a house (most Estée Lauder scents indeed), so it’s perfect for Angel and the like if you’re wary of offending but still want to wear such a powerhouse. (In the case of Angel, even waving a Q-tip soaked in it in front of you is enough to transfer enough scent for you to smell of it!). Use it if you’re adamant that spraying in profusion is the last resort of luxurious abandon in a rationed age.
Apply it on dry skin
More perfume is absorbed by the skin when it is not wet. So, spray perfume on your body only after taking a shower.
Put lotion on your pulse points. Pulse points include the inside of your wrist, the crook of your elbows, the back of your neck, behind your knees, and the inside of your ankles. Make sure the lotion is unscented or the same scent as your perfume. Wait a minute or two for the lotion to dry.
Hair is a particularly good spot for perfume. Sales assistants might say anything to discourage you from it (from implying your hair might catch fire if a stranger holding a lit cigarette stands close enough, to saying it will completely dry out your hair and wreck it). They’re in the business to sell as much products as possible and there are now hundreds of hair mists and hair enhancing scented sprays to buy (incidentally, notably good are those in the Thierry Mugler, Narciso Rodriguez and Chanel ranges, quite true to the actual perfumes). Buy them if it makes you feel all pampered up and you’re a completist, but if not, you’re just as well with spraying your hair brush or doing a quick spritz/dab on the nape, letting hair pick up the scent and release it with every move of your head.
For a special occasion, apply perfume on the back of your neck. The heat rising up your body and the movement of your hair will diffuse the scent. Also, the oil in your hair is a fabulous fragrance keeper, so you could spray some in your hair too. Just don’t do it every day because the alcohol will dry out your hair.
Do not spray it all over your body
A perfume should be sprayed only on pulse points. This is the case even if the perfume is very light. Spraying it all over your body is a faux pas. After all, you don’t want to smell like you have cloaked yourself in scent. Applying perfume at the back of your neck and ears will not just draw your man in, it will also help you to smell fresh. These points on the body help diffuse the perfume and make it last longer.