Rihanna’s Fenty x Puma Spring 2017

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Rihanna launched her second fashion collection for spring 2017 and it was the most talked about event in PFW.

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The singer was announced as the creative director of the sportswear giant Puma back in 2014. She said: ” The challenge was having to design part of the collection for men. I ended up just going back to myself for that, because, you know, I wear men’s clothes all the time. So I thought to myself, ‘Just design what you like to wear. I thought it would be a challenge, and it was! But I enjoyed it, and I hope that people do, too.”

Fenty Puma show, Backstage, Spring Summer 2017, Paris Fashion Week, France - 28 Sep 2016

And the ‘Work’ hitmaker has revealed her recent capsule was created with the late Queen of France Marie Antoinette’s gym attire in mind. She explained: “I chose Paris because I wanted people to feel the entire tone of the new collection. I wanted them to feel like this is what Marie Antoinette might wear to the gym, or play tennis in. I imagined it like that, and I hope people receive it in a fun way.

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“It was a very salon-style show–very French–and that idea was inspired by those old Christian Dior shows from back in the day, when he would show in a small room. When I went to the Dior headquarters and heard the story of how Christian Dior used to show in those small spaces, it stunned me, because Dior is such a huge brand.”

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“The Collection included a satin pink corset, green playsuit, a pale rose-coloured floral zip-up romper and a pure white full-length mac in an array of natural earthy colours. Rihanna described it as “super regal and a perfect mix of street- and sportswear.”

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She said: “It was definitely a departure from the first collection; that collection had a much darker tone to it. To me, Spring should feel like something fresh, even though I’m not going to stop wearing black altogether. But I didn’t want it to be super-bubbly, so I kept it a bit street – everything was super-sporty and definitely highly influenced by 18th-century French culture. ”

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