For most people, Haute Couture is traditionally associated with a week in Paris, but for the past two years the busy schedule in France ends with the attention switching to Italy, where press and key clients await Dolce & Gabbana’s Alta Moda presentation.
Italian haute couture as a phenomenon – and as a business – is not necessarily news: Armani, Valentino, Giambattista Valli and revived house Schiaparelli each play an integral part when it comes to the inner sanctum of Parisian fashion, and the official schedule of couture approved by the Chambre Syndicale.
With this in mind, design duo Dolce & Gabbana have ‘Italianised’ their very own line of couture dresses, showing in Italy and calling it ‘Alta Moda’. It’s a bold move. The Alta Moda project, for Domenico Dolce and Stefano Gabbana, stems from true passion and major financial investment – and a lot of imagination.
Held in a variety of places in Italy and strictly on the day following the last haute couture show in Paris, guests are taken on a fascinating journey consisting of dinners, parties and other unique experiences that show off Italy in its finest light.
This season, the collection is dedicated to the legendary island of Capri – one of the most charming corners of our planet, passionately loved by both the bourgeoisie and bohemians for the past hundred years. Every corner of the island is full of history.
An invitation to Dolce & Gabbana’s Alta Moda weekend was offered to very few few personally signed by the designers