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sponosred post

Baroque and roll: Fashion houses go back to their roots

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I suppose that on a very simple level I felt that it was time to do something that has some energy and bite to it,” says Donatella Versace of her spring/summer collection, widely received as a return to what, in fashion parlance, is described as that label’s DNA. “We have had a tough year – all of us have – and maybe fashion is an area where we can inject a spark of life and fun again.”

And so, after having spent the past few years stamping her own, somewhat more restrained signature on a label formerly known for dazzling glamour and the unashamed flaunting of sexuality, this season’s Versace poster girl finds herself resplendent in just the rainbow hues, ultra-structured silhouette, Baroque print and, yes, even the signature metal mesh, beloved of Gianni Versace in his heyday once more. Hair, equally, is just as big and tousled as it was when the likes of Christy Turlington, Claudia Schiffer, Cindy Crawford et al ruled the runways, limbs as immaculately bronzed and gym-honed, lips as perfectly glossed.

“Versace is always Versace – it’s always essentially about sex and glamour and a rock n‘ roll attitude,” says Donatella Versace. “But in each collection these qualities are expressed differently. For spring/summer 2010 I have certainly consciously referenced the DNA of the house. The collection is inspired by Alice in Wonderland straying into a Baroque world and the resulting look is pure Versace. And this is a sexy look – a really sexy look.”

 

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