Pure Color by Estée Lauder

Estée Lauder brings you another reason to satisfy your eye shadow gluttony, this time with a gorgeous collection of Pure Color eye shadows. Developed by the brand’s Creative Director Tom Pecheux, Pure Color offers high-impact, long lasting colour in 48 brilliant shades and 4 dynamic finishes. “I think eyeshadow brings to a woman a lot of self-confidence and power. The new Pure Color EyeShadow shades and finishes are sensual and powerful and I love them. These are definitely my babies,” says Tom Pecheux. What’s lust-worthy is an array of vibrant colours in the collection from plush purple to antique gold, infused with long-lasting pigments that are fade and crease resistant and allow you to create subtle to intense looks.

Choose from 4 multi-dimensional finishes matte, satin, luminous and metallic to create a custom made look, whether it’s sophisticated sheen or sparkle drama you’re after. These little colour babies come beautifully packaged in a sleek gold, mirror compact and while you’re at it, you might as well collect a few of these jewels.