Be Careful With Color
Leave the hair extremes to Lady Gaga. “If you over-highlight your blond hair, you lose the golden tones that keep it looking youthful and pretty,” says New York colorist Louis Licari. “And hair that is dyed too dark is unnatural.”
Brighten Up With Concealer
Why stop at undereye circles? Dab it on the inner and outer corners of eyes, the outer sides of nostrils, and either end of the lips and—bam!—everything will suddenly lift up. Says New York makeup artist Mally Roncal, “People will start asking who your surgeon is.”
Neutrogena 3-in-1 concealer for eyes in Medium, $10
Perk Up a Saggy Butt
The hollows of our cheeks aren’t the only places that succumb to gravity as we age: Our bottoms tend to be less buoyant too. To give them a lift, Susie Crippen of J Brand recommends checking the label of every pair of jeans before buying. “Make sure they have at least 2 percent stretch, like Lycra,” she says. “Pants with more than 98 percent cotton can stretch out as soon as you wear them and give no support.”
Years of blow-drying and styling take a toll on hair, leaving it lackluster. Restore the healthy shine with a clear, conditioning gloss (you can do it at home with Fekkai’s). For everyday sparkle, apply a shine serum (try Redken Color Extend Shine Enrich serum, $16; redken.com for salons).
Fekkai Salon Glaze Clear Shine rinse, $28
Find the Perfect Bra
Get a professional bra fitting, and don’t get hung up on the numbers (or letters). “A good bra elevates your chest to a higher altitude, giving you a longer, slimmer-looking waist, both of which read younger,” says New York stylist Annabel Tollman.
Victoria’s Secret Miraculous bras, $45 each
Give Some Lip Service
It’s undeniable: Even the juiciest lips lose volume as we get older. Dark, matte lipsticks only accentuate that fact. Switch to pink gloss—the brighter color makes your kisser appear fuller, younger and smoother.
Purple Lab Huge Lips Skinny Hips gloss in Limo to Lobby, $20
Fake an Eye Lift
To correct a droopy upper eyelid, N.Y.C. makeup artist Paula Dorf recommends artful contouring. Use a light-colored shadow near the lash line and a deeper shade in an arc above the crease where the lid is dropping. “The lighter shade makes the bottom of the lid more visible, while the darker shade makes the puffy top part recede,” says Dorf. The result? A more wide-eyed, youthful look.
Isadora eye shadow palette in Smoky Eyes, $19
Lose the Powder Makeup
Dry makeup makes skin look crepey and old, says Dorf. As you get older and your skin produces less oil, dewy makeup is more flattering. Consider switching to a lightweight tinted moisturizer with luminizing effects (we love By Terry’s new formula) and cream versions of blush and bronzer. And don’t forget highlighter: A few drops of well-placed shimmer on cheekbones are the makeup equivalent of good lighting.
By Terry Eclat de Rose tinted moisturizer, $70; at Barneys New York. Nars the Multiple stick in Orgasm, $37
Get a Little Cheeky
“As we age the fat pads in our cheeks fall,” explains Beverly Hills plastic surgeon Gabriel Chiu. But you can defy nature: Prevelle Silk, a new hyaluronic acid dermal filler ($250–$400 per syringe) “lasts for three months, and you can see the skin-plumping effects right away.” Searching for something subtler? A bright pink blush has a similar payoff, illuminating the cheekbone and drawing the eye upward.
Paula Dorf Cheek Color cream in Playmate, $21
Mix Things Up
Matchy-matchy style isn’t modern—at any age. “Always throw in something unexpected, like messy hair, a casual jacket, or flats with a fancy dress,” says Annabel Tollman. “It will energize your look by a decade.”